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Website Content Writing

Website Content Writing picture of a person typing on a blank computer laptop screen

There’s a lot that goes into writing content for the Internet. It’s an ever-changing art form, and if you’re not a writer, it’s going to be difficult for you to put together good content that helps your site rank well organically. 


That’s where we come in. 


We’ve written content for just about every industry and niche you can think of. While the list is pretty long, here’s just a glimpse of some of the clients we’ve worked with: 


  • Lawyers

  • Addiction treatment programs

  • Photographers

  • Farms

  • Retail stores

  • Pharmacies

  • Patient assistance programs

  • House flippers

  • Sewer and septic professionals

  • Pest control companies

  • Cell phone companies

  • Healthcare professionals

  • Mental health therapists

  • SEO professionals

  • General contractors

  • Churches

  • Gyms

  • Restaurants

  • Ecommerce stores

  • Christian schools 


Head on over to our Industries Served page to learn more. 

What Makes Good Website Content? 


There’s a lot that goes into creating great website content. But let’s start with the basics. 

Spelling, Punctuation, and Grammar


You want to position yourself as an authority in your field. But it’s difficult to do that if your website content has errors in it. It might seem minor, but there are people out there who will notice if you spelled something wrong on your site, or if your grammar isn’t quite right. 


When you work with us, your website content will be error-free. That’s because we have editors on staff who will check, check...and then check again. 


We use Grammarly on everything we write. We also use the Hemingway App because it will catch what Grammarly misses. 


Aside from that, we’re really good writers and editors. We’ve been doing this a long time and we’ve gotten pretty obsessive about making sure the content we release to our clients is perfect. 



This is getting into SEO territory, but since we’re writing about website content, it’s definitely worth mentioning here. 


Your keywords matter. 


Keyword stuffing is a no-no, and that’s not something we want any part of. The best website content writers know exactly how to use keywords naturally in the articles, web pages, and blog posts they write. They’re nice to read and Google likes them too. 


That’s a major plus. 


We research your industry based on your location and what your competitors are doing. We use the information we learn to compile keywords for your site and then expertly include them to help you rank well. 

Links & Sources


Linking is vitally important for websites no matter what industry you’re in. We’re going for organic search engine results because let’s face it, that’s really what people gravitate toward. 


The right links can make a huge difference. Your pages should be linked both internally and externally, and you should never link to your competitors. 


Also, including sources at the end of your articles and blog posts can lend more credibility to your site. We do that too. 

Building Out Your Website


At one time, the standard four or five pages was considered to be enough for a business site. And while that might be a good place to start if you’re new, eventually, you’ll want to build out your website even more. 


These are things that can all help you rank higher: 


  • Including city-based pages that offer information on your services within those cities. 

  • Including service pages instead of one static page that discusses what you do minimally. 

  • Including resource pages that position you as an authority in your field who wants to help people get the answers they need. 


You’ll need qualified, experienced writers who know how to do all of the above. And we do. 


Choose Us for All Your Website Content Writing Needs


If you’ve been looking for a website content writer, look no further than Colwell Creative Content


We’ve written tens of thousands of pages of website content during the ten years we’ve been in business. And that’s no exaggeration. 


What’s more, we have a growing team of writers from all walks of life. Many of our writers specialize in certain areas, and they’re just waiting to get started on your project. 


Do you want to learn more about our website content writing services? Contact us and Let’s Grow Your Business Together! 

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