There’s no denying that social media has practically overtaken our world. Facebook is – without a doubt – the most popular social media network out there, and as of the writing of this post, it has 2.85 billion users worldwide.
With so many users, it makes sense that businesses would want to have a presence on Facebook. Other sites and apps, such as Instagram and Twitter, are important too, but if you’re not regularly engaging on Facebook, you could be missing out on a big portion of your market share.
There are a couple of reasons why businesses might be hesitant to stay up-to-date with their Facebook accounts. We’re going to talk about them today.
Social Media is Time-Consuming
A truer statement may not have ever been spoken! Have you ever been relaxing at home, scrolling through Facebook, and then you look at the time, and an hour has gone by? It happens to everyone, and that’s because it is so engaging. It’s easy to lose track of time.
The same can be true when you are posting on Facebook for your business. You may not get off track, but it takes time to think of a post, find the right image, write it all out and hit the submit button. That’s time that a lot of business owners simply don’t have. But as a result, when people go to your page, they may only see older posts, which proves that you’re not actively engaging with your audience.
Social Media Takes Some Creativity
In addition to the time it can take to post on Facebook, you know you can’t just post the same old things all the time. You don’t want it to be boring, but it’s possible that your creativity is just maxed out because of everything else you do in a day.
The creativity that is needed for Facebook posts may be lacking for you, which means that your audience doesn’t really ever get to see what your business is about. The result is the same, which is less real engagement with your audience.
How Can Colwell Creative Content Help with Your Social Media?
Fortunately, you’re not alone. You don’t have to rack your brain trying to come up with cool Facebook post ideas, and you don’t need to spend countless hours on it either. We can help you by injecting some freshness into your social media account.
We have lots of ideas, such as:
· Coming up with eye-catching graphics.
· Creating videos that engage and entertain your audience.
· Shining the spotlight on your products and services in new ways.
That’s what we’re here for! We know that you’re busy. You have a business to run! But with help from Colwell Creative Content, we can make your business shine on social media. Instead of a tired Facebook page with old posts, it can become fresh and new, which can result in even more growth.
Want to know more? Contact us and let’s talk about what you need!