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About Us

At Colwell Creative Content, we believe in the power of ideas. We are based in Elmira, NY but we work with clients worldwide. We thrive on making a difference to brands and helping companies make powerful audience connections.

Meet Our Leadership

Nicole Colwell, CEO

Nicole Colwell

 Founder & CEO

Nicole Colwell started Colwell Creative Content in 2012. She has always had a passion for the written word, and that passion is evident in everything she produces. Nicole has worked under some of the most accomplished SEO professionals in the United States, helping to increase visitor traffic and responsible for converting thousands of leads into customers.


Nicole lives in Elmira, NY with her husband, four children and two dogs. She has a BA in Psychology from Eastern Nazarene College in Quincy, MA.

Craig Colwell, COO and Social Media Director

Craig Colwell

COO & Social Media Director

Craig Colwell has been a silent supporter of the business since 2012. He officially joined the agency in 2022 as COO. Craig has a knack for business and brings a fresh perspective to the CCC team as we continue to grow. Craig is HubSpot Social Media Certified, and is the head of our social media department. 

In his spare time, Craig enjoys spending time with his family and his dogs. He also loves playing video games and cooking. 

Cassidy Perry, Business Manager

Cassidy Byerly

Business Manager

Cassidy Byerly is Colwell Creative Content’s Business Manager. She is responsible for processing client orders, overseeing our writers, communicating with clients, and attending to many other day-to-day tasks. Cassidy is the youngest member of the Colwell Creative Content team. She graduated from Elmira High School in 2017 and enjoys spending time with her fiancé, Shea, and her Australian Shepherd puppy, Arlo. 

Our Story

Colwell Creative Content, Inc. got its start in 2012 in Upstate New York. 

Our founder and CEO, Nicole, had just quit a thankless job and was looking for a way to bring in some money so she could be a stay-at-home mom. One day in early March, she got an email from a company that she had applied to write website content for five years prior. The company encouraged her to write an article, but she wasn't 100% convinced it wasn't a scam. So, she decided to write one small article that paid $3.56. Then she waited to see if the company would pay her for her work. 

About a week later, that small payment arrived, and Nicole realized that she had been given a golden opportunity to do what she loved more than anything in the world - write. And not just write, but get paid for writing. 


Nicole continued to write when she had a few moments to spare, and in a few months, she had built up a small list of clients. By November, she decided to turn her freelancing gig into a business as the clients continued to come in. 

In 2019, Colwell Creative Content began experiencing tremendous growth. the company brought on four writers, and as they say, the rest is history. 


By 2022, Colwell Creative Content became Colwell Creative Content, Inc. The agency has an ever-increasing roster of clients and more than 30 professionals who specialize in SEO, writing website content, editing, website design, social media management, and many other services. 


The tagline Let's Grow Your Business Together has been the focus since the company's humble beginning. Today, Colwell Creative Content, Inc. has worked with hundreds of clients in multiple industries to help them accomplish their digital marketing goals and grow their businesses.  

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